If you are reading this, so are your customers. Sure, your turnover is probably down because to the virus crisis, but Henry Ford famously said someone who stops advertising to save money is like someone who stops a clock to save time.

I encourage all local businesses to join me in doing themselves a favour and participating in the revival of the Clarence Valley Independent with your advertising.

With 13,500 copies delivered to every corner of our Valley every week, there is no more effective and cost-effective way of reaching your customers.

It is quite remarkable that at time when News Corp, the world’s most powerful media organisation is closing shop in the Clarence with ‘DEXIT’, while one of the world’s smallest media organisations is back off the canvas and back in print.

The Clarence Valley Independent is a genuine local newspaper providing a forum for all community news and sport. It is owned by local people and is written and staffed by locals.

It is fiercely independent and totally unafraid. It is a Clarence Valley treasure; it is an integral part of our Clarence Valley culture and an indispensable historical record of our communities.

We should be proud of our Clarence Valley Independent and we need to back it.